Since its debut in 2006, Big Brother Naija (BBNaija) has evolved into one of Africa’s most celebrated reality TV shows, launching careers, shaping pop culture, and rewarding participants with fame and fortune. From Katung Aduwak’s historic victory to Imisi’s recent triumph in Season 10, here’s the complete list of BBNaija winners, their biographies, and the prize amounts they received.
1. Katung Aduwak – Season 1 (2006)
Prize: ₦14 million
Katung Aduwak made history as the first-ever winner of Big Brother Naija. Born in Kaduna State, he was 26 years old when he won the show. After his victory, Katung furthered his education in film production at the Digital Film Academy in New York. Today, he’s a respected filmmaker, director, and producer known for projects like Heaven’s Hell and When Love Happens Again.
2. Efe Ejeba – Season 2 “See Gobe” (2017)
Prize: ₦25 million
Michael Efe Ejeba, popularly known as Efe, hails from Delta State. A graduate of Economics from the University of Jos, Efe’s street-smart personality and his catchphrase “Based on logistics” made him a fan favorite. Since his win, he has pursued a career in music, releasing multiple singles and albums, while maintaining a loyal fan base.
3. Miracle Igbokwe – Season 3 “Double Wahala” (2018)
Prize: ₦45 million
Miracle Igbokwe, born in Imo State, is a trained pilot and model. His calm demeanor, focus, and leadership qualities endeared him to viewers. After his win, Miracle completed further aviation training and was later appointed as an ambassador by the Imo State government.
4. Mercy Eke – Season 4 “Pepper Dem” (2019)
Prize: ₦60 million
Mercy Eke made history as the first female winner of Big Brother Naija. Born in Owerri, Imo State, she is an entrepreneur, actress, and fashion influencer. Mercy’s charisma and determination won her the hearts of millions. After her victory, she launched her own fashion brand, real estate ventures, and continues to feature in top entertainment projects.
5. Olamilekan “Laycon” Agbeleshe – Season 5 “Lockdown” (2020)
Prize: ₦85 million
Laycon, a graduate of Philosophy from the University of Lagos, became a national sensation with his intelligence and musical talent. His inspiring story as a struggling rapper who turned his dreams into reality earned him massive support. Laycon has since released successful albums and served as a youth ambassador for Ogun State.
6. Hazel “Whitemoney” Oyeze Onou – Season 6 “Shine Ya Eye” (2021)
Prize: ₦90 million
Whitemoney, from Enugu State, became one of the most loved housemates in BBNaija history. His humility, cooking skills, and humor made him a standout contestant. After his win, he delved into music, entrepreneurship, and brand ambassadorship, embodying the “grass to grace” story many Nigerians relate to.
7. Josephina “Phyna” Otabor – Season 7 “Level Up” (2022)
Prize: ₦100 million
Phyna, from Edo State, became the second female winner of BBNaija. Her energy, confidence, and humor made her one of the most entertaining housemates. After her victory, Phyna ventured into acting, hosting, and brand influencing, gaining nationwide recognition for her authenticity and resilience.
8. Ilebaye Odiniya – Season 8 “All Stars” (2023)
Prize: ₦120 million
Hailing from Kogi State, Ilebaye made a stunning comeback in the “All Stars” edition, defeating former winners and strong contenders. Known for her emotional maturity and strength, she has since become a strong voice for mental health awareness and female empowerment.
9. Soma Apex – Season 9 “Dynamic Duo” (2024)
Prize: ₦120 million (shared as a duo)
Soma Apex, from Imo State, returned for redemption after his early eviction in Season 2. His partnership in the “Dynamic Duo” season brought out his emotional depth and leadership qualities, leading to a shared victory. He has since focused on acting, music, and fashion ventures.
10. Imisi – Season 10 “The Revolution” (2025)
Prize: ₦150 million
Imisi’s win in the tenth season marked a milestone in BBNaija history. Her intelligence, resilience, and authenticity resonated with fans, earning her the crown amidst stiff competition. Following her win, Imisi has already secured endorsement deals and plans to launch a women-focused empowerment initiative.
Conclusion
From ₦14 million in 2006 to ₦150 million in 2025, Big Brother Naija has not only increased its prize money but also elevated ordinary Nigerians into influential celebrities. Each winner’s story reflects talent, perseverance, and the power of visibility proving that BBNaija remains a true platform for transformation and fame.